Jo Birchall- Twitter.

Heres a picture of a tweet Jo tweeted on the day of our shootday!

Making of Video

This is a film we made on our shootday to capture what we did all day, we included a timelapse in it, and edited it on Final Cut Pro to put it all together

Feedback

When asking what the strengths of our rough cut were, the feedback we got was:

• The variety of shots
• The continuity of the editing flowed well
• It makes sense
• The shots were good quality

When asked what the weaknesses were:

• More editing needs to be done on the narrative
• The lighting is a bit low
• The attic scene looked quite dark
• wasn't always cut on the beat

What meanings did they gain from watching the video:

• Love story
• Teenage love
• Past
• Memorys

Suggestions:

• use more of the narrative to strengthen the story
• more narrative
• cleaner cuts
• more performance

When encoding our video ie: making our storyboard we encoded certain messages and themes to our narrative, ie: a teenage lovestory. from the feedback we recieved we can see our audience's easily decoded these messages within our video.

Feedback form for roughcut of our video

Feedback Form

Something to say- Jo Birchall

Name:

Age:

 

1. What Strengths can you identify within our video

 

 

 

 

 

 

2. Are there any weaknesses you can see within our video

 

 

 

 

 

 

3. What do you think is the meaning of our video, do you get any specific readings?

 

 

 

 

 

4. Do you have any suggestions or changes for our video

 

 

 

 

5. Any other feedback?

 

 

 

 

 

Evaluating the progress of the rough cut

We have now begun editing our rough cut of our music video, we're using Mac computers to edit on the programme final cut pro. The strengths of our product so far have definitely been the performance element of our music video. The advantage of having a real artist singing along to our own track made it so much easier to sync when it came to editing and also because she is a professional our shots match up niceley and there aren't any big problems with continuity. I would say another strength of the product so far, is the cuts are clean and slick and there aren't any moments where they appear obvious or out of place. The weaknesses of our product would be the fact that we haven't got all the shots we wanted. for example we are yet to do our pick up shoot which would include filming our main narrative therefore our music video is mainly performance based at the present, this is definitely a weakness as i feel we dont have enough material to make it interesting.
Issues that have come up in the editing process is definitely lack of care as to what appeared in the shot on the day of our shoot meaning we had to get rid of a lot of our shots, unfortunatly we lacked to realise that some shots are a little shaky and out of focus, however because they are focus pulled we resolved this issue by cutting around them and still managed to use a portion of the tracking shots. Another issue that occured was unfortunatley you can see the tracks in one of the shots we again resolved this by cutting where the tracks come into shot, although this did resolve the issue it is a shame as the shot was a good one.
Our project has definitely changed from our original plans, mainly due to the fact we didnt have enough time to film the main part of our narrative, therefore we have had to be creative and work round the story board and almost start from scratch, we had to start by only using performance element and then cut in the little narrative material we did have. We are going to have to put in some post production work as we did work with green screen however not much else needs to be fixed which is a positive for us, we are going to work on putting a Paris skyline in the background.

These are some screenshots of our timeline of our rough cut, we have learnt how to sync the music with the lip sync using markers and blade tools, we have learnt that to make it easier for ourselves its good to have the same shot on the same timeline, so we can stretch and cut where nesscary, also by layering our shots we can go back to a certain camera angle at a different point if theres a shot we need just by, using blade tool and stretching out. I have learnt alot about the editing process and feel much more confident with using the different tools.

shoot day evalutation

The day before our shoot day I went to the studio to look at the set build and worked through my props list with my group to discuss what needed to be put where, we thought the rooftop for our attic was too small, however we worked round it by placing our artist on a stool. We began to move our props into the attic set to make it look authentic and also thought about what costumes we needed and set them up on a hanger on the side of our set. On the morning of our shoot day I woke up excited for the process of our first music video but also nervous of the outcome, I went through a final list of shots and thought about what we wanted to achieve. When arriving to set, I felt prepared however we had a lot of teching to do with lighting, because we didn’t have access to the lighting equipment the day before, although this set us back an hour or two our artist was stuck in traffic so we had time to fill to make sure everything was set up ready for her arrival. The studio looked professional with the lighting and the smoke machine to give the attic an authentic dusty look, everything looked very realistic and we had our cameras set up ready to film. Because we had a professional artist I took the role of chaperoning on the day, we gave tom the role of camera man and Ivan directing and playback, however we all took turns trying each role evenly to gain an experience of all aspects of filming. I therefore took an active role in everything.

Personally I think the role I did well was the filming and chaperoning, I made sure the artist was happy and made sure she knew what was going on at all times, I was also picked to do some tricky tracking shots, which although I found difficult I enjoyed. The problems we had on set involved timing, the hair and makeup for our artist took way too long and unfortunately we weren’t able to capture all the shots we wanted due to the time difficulties however we got round the problem by organising pick up shoots, another problem we had was our actor was unavailable for our pick up shoots, we therefore had to cast tom in our shoot, leaving me and Ivan to shoot the music video, we worked together and got it done, doubling up on roles.

The most successful part of the shoot was definitely the performance element, because our artist was a professional the lip sync worked really well and was easy to edit in the end. The part I wish had gone better was definitely the second performance element, because we were rushed for time, we didn’t get all the shots we wanted however we still gained enough material to produce a good end product. However the second performance element is definitely the part I’m most looking forward to editing as the shots we did obtain worked really well and created some cool effects with the projection overlapping on our artist.

Our production group worked so well together helping each other on the day we were able to give advice to one another and use our skills to make the best video possible, at one point when doing tracking shots all three of us had to use the camera, and this was a good example of how we worked as a team to get the best shots possible. If there is one lesson I learnt from our shoot day is that you need to prepare for time issues, and definitely to be more organised when it comes to hiring makeup artists as this did set us back.